MarTech Consultant
Apply for this roleAbout UpStride
UpStride is a MarTech consultancy that helps regional brands unlock growth by connecting data, technology, and marketing. We work with leading customer engagement and data platforms (CEP & CDP) to design and deliver omnichannel experiences that drive measurable business impact.
We’re practitioners first — not just strategists — and we care deeply about how things actually work under the hood.
Why this role exists
Very few can connect all three.
This role is designed for someone early in their career who wants to build that rare skillset from day one — instead of unlearning habits later.
What you’ll do
You’ll work across strategy, execution, and technology — not just one lane.
1 Customer Journey & Use Case Design
- Translate business goals into data-driven customer journeys
- Develop CRM / lifecycle marketing use cases (e.g. onboarding, reactivation, cross-sell)
- Map end-to-end customer experiences across channels (email, push, in-app, etc.)
2 CEP & CDP Implementation
- Build and launch campaigns on leading CEPs & CDPs
- Configure audiences, triggers, segmentation logic, and messaging workflows
- Work with data structures (events, attributes, user profiles)
3 Data & Performance Thinking
- Analyse campaign performance and identify optimisation opportunities
- Think in terms of incrementality, conversion, and lifecycle value
- Support testing strategies (A/B tests, journey experiments)
4 Storytelling & Client Communication
- Create clear, visually compelling slides for client presentations
- Translate technical concepts into simple, business-friendly narratives
- Support workshops and client discussions
What we’re looking for
Core mindset most important
- Curious about how things work — not just what works
- Able to connect dots across data, tech, and marketing
- Structured thinker with strong attention to detail
- Comfortable with ambiguity and learning on the fly
Skills & experience
- 0–2 years experience in marketing, data, tech, or related fields (fresh graduates welcome)
- Basic understanding of CRM, lifecycle marketing, or digital marketing
- Strong PowerPoint / Google Slides skills (this matters a lot)
- Comfortable working with data (Excel / Google Sheets at minimum)
Bonus not required
- Exposure to CEP / CDP tools
- Basic SQL or data querying knowledge
- Experience in agencies, startups, or MarTech environments
What you’ll gain
Perfect for you if
- You don’t want to be “just a marketer” or “just technical”
- You enjoy both problem-solving and execution
- You take pride in doing things properly — down to the details
- You want to build a future-proof career in MarTech
This is NOT for you if
- You only want to do social media / content
- You prefer purely technical roles without business context
- You’re not comfortable working across multiple disciplines
How to apply
Send us:
- Your CV
- A short note on why this role interests you
- Optional but recommended: a sample of slides or work you’re proud of